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great set of suggestions May 13, 2011

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Everyone won’t have the same routine. How could they? The point of this is that your social media routine should revolve around your life, not take it over. But, there are a few key things for everyone to consider in creating their own routine. 
Work on Content During Your Down Time
We know everyone on ArtFire has what seems like a million different things going on at the same time. Sometimes it can be tough to recognize those down moments where you can pop into Facebook or Twitter, or even write a blog post. But maybe your down time is when you sit down to drink your cup of coffee in the morning… or maybe it’s when you switch projects you’re working on. 
Try and Make a Schedule, and Stick to It
Take a look at your week and try and figure out extra time you can fit in to write content, blog content in particular. One suggestion that a lot of people take to heart is to sit down on a Sunday night and just try and write a blog post. By writing it ahead of time you can schedule it to post later, when more people are likely to see the post and your tweets/status updates announcing your post. 
Promote Your Content Across Other Platforms
If you write a blog post, it is 100% in your best interest to let your followers on sites like Twitter and Facebook know that you have a new post! This is a great way to start to get traffic going to your blog. If you use Postling you can write your blog post. Then, once you hit publish, we’ll ask you to create an update for Facebook and Twitter, and allow you to easily drop in a link to your blog post. 
Another great option is to include highlights from your social media content in your email newsletter if you have one. If you don’t have an email newsletter don’t worry about it, but if you do be sure to let those people know you’re on social networks. You can promote both your blog content or even just your presence on the sites. 
Respond to Comments in a Timely Manner
As a good, general rule of thumb, you should respond to your @ replies on Twitter and comments on Facebook in 24 hours. This may seem crazy but I’m telling you… sign up for Postling! Want to know why? When you hook up your social media accounts to Postling, we’ll pull all of the comments you get on every social network you’re on into one place. Then, if you want to respond to all of the comments at a certain time you can log in to Postling and just go down the list. All you have to do is type your response and hit reply, we’ll be sure to send it off to the right social network for you. It honestly couldn’t be any easier. 
Keep Track of How You’re Doing
Set a small amount of time aside each week to check out your reputation management tools. If you aren’t using Postling Tracking, which will keep you updated every day, then be sure to check in with your Google Analytics, Twitter Search results, Twitter Counter stats, and the other tools we’ve introduced you to during Social Media Boot Camp. If you aim to check up on all of these tools at once you’ll get into a great routine of just popping in to see what’s new and getting it done quickly. Try and keep the same order with how you check things and you’ll get into a great pattern. 

If you find that your level of engagement or traffic go up or down in a particular week, take note of what you posted that week. Don’t just accept that you either did really well or didn’t have a great week, try and understand what it is you were posting and how people reacted to that content as a direct result.

Using Social Media to Market Your Business April 16, 2011

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How to Effectively Use Social Media to Market Your Business: Sister Diane’s I Heart Art Workshop

SisterDianeStory by SisterDianePublished on May 20, 2010 in Seller Handbook

Photo by castastone

 

If you want to use social media tools like blogs, Twitter, or Facebook to market your business, read on — Diane Gilleland (sometimes known as Sister Diane) considers these outlets to be the key to success. This post is distilled from a workshop she presented recently for the I Heart Art program in Portland, OR. If you want to learn more about social media and how it works, you can also listen to Diane’s podcast on the subject.

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Friending and Following are just mouse-clicks.
We’d all love to believe that every single person who subscribes to our blog, follows our tweets, or becomes a fan of our Facebook page is listening hungrily to everything we have to say about our product.

But in fact, every one of these people is struggling to keep up with all the other blogs, Twitter pals, and Facebook updates they follow. We live in a perpetually overloaded world.

People can friend or follow you anytime, but unfortunately, that doesn’t mean they’re actually paying any attention to you. If you want real attention in the social media space, you have to earn it. That takes some effort — and a different way of looking at marketing.

Our “Pick Your Own Price” Flexi-Package February 22, 2011

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It’s that easy! 

Pick the price you want to pay and we will work with you to develop the marketing campaign that fits your needs.

Let’s face it, some weeks are busier than others.  Pick the price that fits you budget and let’s talk about what kind of social marketing campaign sounds right for your business.

We will review your options and plan your campaign with you around a customized template that will provide consistent and timely marketing for your business and brand so that existing customers stay informed of your business’ new and exciting product and service updates, as well as concentrating on growing a larger customer community for your brand.

Ready for more traffic to your site, a larger community of loyal customers, and increased sales?

We are your business allies and social media experts working personally (B2B) with you to get your business where eyes will see it, taking your business to the customers. 

Your customers are waiting to discover you.  Are you ready for more business for your business?

Every minute counts.  Social Market Now!

 

 

Blog January 22, 2011

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When is the right time to market your business or product?  NOW!

The clock is always ticking. Are people talking about your business?

It’s no secret that Facebook, Twitter, Blogging & Video are what people are watching every minute of everyday.  That is the reason these Social Media Sites are exploding into every home, office, business, cell phone, and every type of device in use by your potential customers.

But they can’t spread the word about your business if they don’t know about it.

Do you have the time it takes to commit to 24 hour marketing for your business and run a business at the same time?  Who does?

The answer to that question is simple – We do! After all, that is what we do.

Let the professionals handle your Social Media Marketing Campaign for a fraction of the cost of a hired advertising firm.  Get your business out there so that everyone is talking about you and not just your competitors.

We are your business allies and friendly experts working personally with you to get your business where eyes will see it, taking your business to the customers.

Every minute counts!  Social Market NOW!